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Sunday, December 22, 2013

Singapore Airlines Hrm Essay

Introduction It is common knowledge for companies to focus on pursuit profit-maximizing objectives, and creating new marketing strategies to lure customers to their products or services. However, it must(prenominal) be properly supplement with the recruitment and selection of right wing great deal in the formation or companies might face the speak to of non doing so. Human imagery practiti iodinrs and managers retain often dwelling heavy emphasis in the splendour of the kind-hearted resource function in each organisation and it is unquestionable that any firm best asset always lies inwardly the world element. Despite all these knowledge, many organisation decisions apprize differently and often place human resource at a lower priority compared to other business social unit much(prenominal) as marketing and sales favour. Strategic approach for recruitment and selection discount aid the companies to consistently gain and mystify forward its competitive value. Human Resource (HR) john coiffure as a strategic partner for any organisation and a holistic approach to all the various human resource functions such as development and rewards management can as well as aid the companies to further their favour in the industry.
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combative Advantage Competitive advantage is achieved when an plaque develops a skill base or strategy that is not followed by current or potential competitors, and maintaining competitive advantage means it is non-duplicable (Barney 1991). Barney (1991) identified that competitive advantage can be provided via human capital resources su ch as skills, judgments and intelligence of ! employees. By using the resource-based view model (RBV), a firm resources can be a source of sustainable advantage (Wright, McMahan, and McWilliams 1994). The cockeyed recruitment and selection process forms one of the cornerstones of the SIA HR strategy (Blakeny 2008) where SIA managed its people capabilities to the maximum that satisfied the intravenous feeding criteria in Barney (1995) Value/Rare/Imitability/Organisation (VRIO) framework of...If you extremity to give rise a full essay, order it on our website: OrderCustomPaper.com

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